Join an organization that has successfully marketed fitness for over 40 years. We are the most recognized national brand with an average annual marketing budget of $55 million. That is a muscle no other fitness franchiser can flex. Marketing and Advertising is a key ingredient for success in any business, and at Bally Total Fitness, our experience and marketing veterans provide the help you need to succeed Bally Total Fitness has set the industry standard for creative, highly visible advertising aimed at broadening the appeal of achieving fitness and focused on driving more people to the brand and to your location Bally Total Fitness Franchisees reap the benefits of our media buying power and national media relationships

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